McDonald’s Twitter Promotion goes Terribly Wrong.
A twitter campaign by McDonald’s backfired when people started sharing the wrong kind of #McDStories (via @bored2tears).
McDonald’s kicked things off on Thursday with the hashtag #MeetTheFarmers, in a campaign meant to draw attention to the brand’s guarantee of fresh produce.
Later in the day, however, the burger company used a dangerously vague hashtag: “When u make something w/ pride, people can taste it,” McD potato supplier #McDstories
People took this hashtag and started talking trash. The Daily Mail gathered some of the best:
